Marketing Stories

Market Analysis

Market Underpriced, as USDA Drops Production Estimates

October 11, 2015

The much-awaited October supply demand report was released with much enlightenment, including reduced estimates for the U.S. and global cotton crops.

Market Analysis

Market Determined to Defend 60 Cent Mark

October 2, 2015

Cotton prices had another lousy week, a poor month and a miserable third quarter. But the market is still working hard to protect the 60 cent mark.

Promotion

Better Cotton Initiative Launches Product Mark

September 29, 2015

The Better Cotton Initiative is launching a new on-product mark, which will allow BCI members to show their commitment to responsibly-sourced Better Cotton on the products they sell.

Market Analysis

Cleveland: Quality Will Push Market in Due Time

September 28, 2015

The market continues to suffer. But the availability of suitable supplies is very limited, and the market must come to quality in due time.

Market Analysis

Shurley on Cotton: Have Prices Reached Yogi’s Fork in the Road?

September 25, 2015

The late New York Yankee great Yogi Berra once said, “When you get to a fork in the road, take it.” Undoubtedly, cotton prices may have reached Yogi’s fork.

Weak Demand Drops Heavy Hand on Cotton Market

September 21, 2015

A heavy hand hit the cotton market on the weekly close, forcing prices to the absolute bottom of the long-term trading range.

Shurley on Cotton: September Numbers Unlikely to Move Needle

September 14, 2015

USDA’s September numbers are not likely to help move prices out of the 62 to 67 cent range they’ve been in for the past 11 months.

Cleveland: Market Still Searching for Quality Cotton

September 14, 2015

The more things change, the more they stay the same. But tight supplies of quality cotton will support prices in the 60’s and eventually pull the spot futures above 70 cents.

Cleveland: Cotton Demand and Markets Trending Up

September 8, 2015

The cotton market is going higher – in fact, higher to the extent that U.S. planted acreage will expand in 2016.

Cleveland: “Pickable” Bolls Unlikely from Late Texas Blooms

August 31, 2015

The time has passed to expect any of today’s blooms to make a “pickable” boll on the High Plains. While I hope every single one of them will be picked, do not expect many to make it to the basket.

Shurley on Cotton: Where Does This Wild Season Go From Here?

August 27, 2015

Cotton’s wild ride continues, thanks to a constant barrage of economic and policy forces.

Cleveland: Amid Turmoil, Quality Still Drives the Market

August 24, 2015

Cotton had a remarkably positive week, considering its gains in the wake of a global meltdown of commodities and equities.

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Market Analysis

Little Price Movement as Market Watches Planting, China

May 2, 2016

There was scarce cotton news the market found interesting in the past week. Now, all eyes are on Mother Nature and the Chinese cotton auction for price direction.

Market Analysis

Cleveland: Chinese Program Providing Market Stability, Price Boost

April 25, 2016

Cotton prices continue to advance, thanks to stability from an unlikely source – China.

Market Analysis

Shurley on Cotton: Recent Events and Market Direction

April 22, 2016

Although it’s a painful time for cotton right now, there are potential positive factors on the horizon that could eventually lead to better prices.

Market Analysis

Bulls and Bears Collide in Eventful Market Week

April 18, 2016

An exciting, bullish week for cotton prices turned bearish, as prices ran ahead of demand, the Chinese announced reserve sale plans, and USDA released its April WASDE report.

Promotion

Building Demand Bale by Bale

April 13, 2016

New technologies and innovations developed for cotton are helping grow usage for the fiber, strategically and methodically.

Promotion

Cotton Incorporated Responds to Sustainability Report

April 11, 2016

Cotton Incorporated has responded to a report pitting sustainable cotton production against conventional cotton, providing facts to fill gaps in the document.

Promotion

Tour Seeks To Boost Korean Mills’ Desire for U.S. Cotton

April 11, 2016

Textile executives from 10 Korean companies are touring the Cotton Belt to observe U.S. cotton production, processing and marketing as part of the COTTON USA Korean Special Trade Mission.

Market Analysis

Prices Tick Upward as Demand Debate Continues

April 11, 2016

Cotton prices moved higher in New York at week’s end. But all O.A. Cleveland heard about were his comments on Adidas and demand. So naturally, there’s more.

Market Analysis

Shurley on Cotton: Trying to Decipher the Numbers

April 4, 2016

Spending a little time discussing acres planted is fine for now. But it will all come down to how the weather impacts planted acres, and what happens during the growing season.

Market Analysis

Of Demand, Adidas and Planting Intentions

April 4, 2016

The market wants to make a major move. USDA says cotton acres will be will up. Yet demand remains the only game in town – everything else is window dressing.

Market Analysis

Riding Out Cotton’s Flooded Market

April 2, 2016

Joe Nicosia says better days are coming. But American cotton must persevere as China finally unloads its massive reserves.