Marketing Stories

Market Analysis

‘Passport’ To Global Success

March 2, 2009

This country is going to hell in a handbasket. I wish I had a dime from every person that ever

Marketing

2007 Cotton Market Outlook

March 2, 2009

He said they were big shoes to fill. He said it was a tough act to follow. Then he went

Promotion

Working For You

March 2, 2009

Information dissemination and the development and implementation of innovative consumer products are two very important strategies for increasing cotton demand.

Market Analysis

Paradigm Shift Changes Market For The U.S. Cotton Grower

March 2, 2009

Even during trying times and with challenges ahead, the United States cotton industry is well positioned to maintain its leadership

Promotion

Endearing ‘Millennials’ to Cotton

February 26, 2009

Cotton Incorporated’s “The Fabric of Our Lives” television advertising campaign has successfully created an emotional bond between U.S. consumers and

The Fabric Of Your Lives

February 26, 2009

If you’ve been following the exploits of our associate editor Drew Harris as he gets deep into planting a half-acre

Cotton Benefits From Spike in Grain Price

February 26, 2009

The sharp increase in grain prices has “opened the door” for cotton growers to adjust acreage in line with export

Program Increases Demand, Profits

February 25, 2009

Back in the late 1960s, cotton producers recognized the need for a Research and Promotion Program. Since then, Cotton Incorporated

Beyond Your Imagination

February 25, 2009

An important program to convince Chinese consumers to make cotton the fabric of their lives is being implemented, in part,

Managing Price Risk

February 25, 2009

Price risk has increased substantially for cotton industry participants since the U.S. market became mainly dependent on export demand. The

A World Without Cotton Incorporated?

February 24, 2009

“I don’t want to live in a world without Cotton Incorporated. In 1973 when I was 13 years old, my

Tracking Cotton Demand Can Be Complicated

February 23, 2009

While much of the market’s attention is focused on the sharp drop in 2007 U.S. cotton acreage and a widely

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Market Analysis

Cleveland: Bulls Ride Prices into the Mid-70s

September 23, 2016

Two weeks ago, we suggested that the USDA supply demand report would be neutral and the market would drop, yet only to reverse to and jump higher. It jumped this week. Wildly higher.

Promotion

Cotton Board Announces Cotton Calendar Photo Contest

September 19, 2016

The Cotton Board is looking for a top cotton photo to feature in their 2017 Industry Calendar. But act quickly. The contest ends October 5.

Market Analysis

Cleveland: The Bear/Bull Balance Continues

September 19, 2016

Cotton prices ended the week lower, but made gains after triple digit losses in trading that followed USDA’s September supply demand report.

Market Analysis

Shurley on Cotton: Market Unhappy with September Estimates

September 15, 2016

Whatever the market was expecting from the September WASDE report, it didn’t get. So prices reacted accordingly – down.

Market Analysis

Bulls Feed on Cotton Trade Opportunities

September 12, 2016

Although U.S. and world crops are slightly larger than originally estimated, production difficulties in Pakistan and other countries will continue to boost world cotton trade and add support to the market.

Market Analysis

Cleveland: The Bulls Battle Back

September 6, 2016

The December contract again became the darling of the bulls, who won the week after having their backs slammed against the wall.

Promotion

The Cotton Board Recommends 2017 Funding for Cotton Inc. Programs

August 29, 2016

During its recent annual meeting, The Cotton Board voted to recommend Cotton Incorporated’s 2017 budget of $70 million and elected new officers for the 2016/2017 program year.

Market Analysis

The Dog Days of August – and Cotton – Are Upon Us

August 29, 2016

The Dog Days of August have arrived. That gives Dr. O.A. Cleveland time to reflect on the market, Egyptian cotton, and the offer of a polyester shirt.

Market Analysis

Bears Impact Market, But Long Term Still Bullish

August 22, 2016

The near term technical perspective for the cotton market has turned a bit bearish. But, the longer term outlook remains bullish.

Market Analysis

Shurley on Cotton: Prices Slip Under Pressure

August 15, 2016

The sudden jump in cotton prices was recently referred to as “Christmas in July.” Well, the new wears off eventually – even for Christmas gifts.

Market Analysis

Market Holds On in Face of Neutral Report

August 14, 2016

USDA’s August cotton reports were neutral-to-supportive, keeping the 70-78 cent trading range in place as the major trading channel.