Marketing Stories


Carefully Review Marketing Options to Protect the Bottom Line

December 4, 2015

Growers can help protect their bottom line for 2016 through a combination of careful planting decisions and a thorough examination of marketing options.

Market Analysis

Shurley on Cotton: Prices Finding More Support and Momentum

November 30, 2015

Prices are finding increasing support around the 62-cent level. That may not be exciting, but firming up the floor in a very volatile and uncertain market is a good thing.

Market Analysis

Shurley on Cotton: Prices Need Something to Grab Hold Of

November 16, 2015

Cotton prices desperately need something to grab hold of to help build momentum.

Market Analysis

World Production and Carryover Drops, But No Change in Prices

November 13, 2015

The absence of almost anything resembling demand continues to keep cotton prices locked in a near 10-cent trading range.

don shurley
Market Analysis

Shurley on Cotton: Looking Once Again for 4-Wheel Drive

November 2, 2015

U.S. fiber quality has been at a premium, especially for the last two crop seasons. This is expected to continue, but it is uncertain for how long and for what price.

Treats, Not Tricks, Appearing in Cotton Market

November 2, 2015

The bottom is in. The year-long 61-69 cent trading range should remain strongly entrenched at least through March, based on growing demand.

Bumpy Week for Cotton as the Market Waits for Quality

October 26, 2015

The shortage of quality cotton becomes more pronounced every week, evidenced by the market’s inability to hold 64 cents in last week’s trading.

Market Starting to Look a Bit Bullish

October 19, 2015

The cotton market has moved to a technically bullish position, although it’s still not considered a strong bullish contender.

Shurley on Cotton: Rocky Top and a Rocky Road

October 14, 2015

It’s been a disappointing and frustrating year price-wise. Upside price potential is still out there, but growers have to carefully evaluate the available alternatives and the potential outcome of each if prices go up – or down.

Market Underpriced, as USDA Drops Production Estimates

October 11, 2015

The much-awaited October supply demand report was released with much enlightenment, including reduced estimates for the U.S. and global cotton crops.

Market Determined to Defend 60 Cent Mark

October 2, 2015

Cotton prices had another lousy week, a poor month and a miserable third quarter. But the market is still working hard to protect the 60 cent mark.

Better Cotton Initiative Launches Product Mark

September 29, 2015

The Better Cotton Initiative is launching a new on-product mark, which will allow BCI members to show their commitment to responsibly-sourced Better Cotton on the products they sell.

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Market Analysis

Shurley on Cotton: Prices Showing Stability and Potential

October 17, 2016

Many growers want to know when and if the market will get back above 70 cents and provide options to enhance marketing positions. Several factors now in play could give them that opportunity.

Market Analysis

Cleveland: Market Weakens as Prices Begin to Slide

October 9, 2016

The market is showing signs of vulnerability, as cotton appears headed back to the mid-60s.

Market Analysis

Cleveland: What Goes Up, Must Readjust

September 30, 2016

Last week’s higher prices limited export sales, and prices had to move lower this week, back down to mill offers.

Market Analysis

Cleveland: Bulls Ride Prices into the Mid-70s

September 23, 2016

Two weeks ago, we suggested that the USDA supply demand report would be neutral and the market would drop, yet only to reverse to and jump higher. It jumped this week. Wildly higher.


Cotton Board Announces Cotton Calendar Photo Contest

September 19, 2016

The Cotton Board is looking for a top cotton photo to feature in their 2017 Industry Calendar. But act quickly. The contest ends October 5.

Market Analysis

Cleveland: The Bear/Bull Balance Continues

September 19, 2016

Cotton prices ended the week lower, but made gains after triple digit losses in trading that followed USDA’s September supply demand report.

Market Analysis

Shurley on Cotton: Market Unhappy with September Estimates

September 15, 2016

Whatever the market was expecting from the September WASDE report, it didn’t get. So prices reacted accordingly – down.

Market Analysis

Bulls Feed on Cotton Trade Opportunities

September 12, 2016

Although U.S. and world crops are slightly larger than originally estimated, production difficulties in Pakistan and other countries will continue to boost world cotton trade and add support to the market.

Market Analysis

Cleveland: The Bulls Battle Back

September 6, 2016

The December contract again became the darling of the bulls, who won the week after having their backs slammed against the wall.


The Cotton Board Recommends 2017 Funding for Cotton Inc. Programs

August 29, 2016

During its recent annual meeting, The Cotton Board voted to recommend Cotton Incorporated’s 2017 budget of $70 million and elected new officers for the 2016/2017 program year.

Market Analysis

The Dog Days of August – and Cotton – Are Upon Us

August 29, 2016

The Dog Days of August have arrived. That gives Dr. O.A. Cleveland time to reflect on the market, Egyptian cotton, and the offer of a polyester shirt.