Marketing Stories

Market Analysis

Little Market Movement As China’s Plans Begin to Emerge

September 19, 2014

The current trading range continues, as the market analyzes the impact of flooding in the U.S., continued dryness in Australia and the first initial official announcement by the Chinese government with respect to its new cotton policy.

Market Analysis

Plexus: Market Continues to Meander Sideways

September 19, 2014

The cotton market has been shrouded in plenty of uncertainty lately, which continues to drive its meandering sideways movement.

Marketing

Research Shows Polyester Athletic Wear Has an Odor Problem

September 16, 2014

When folks in the cotton industry say polyester stinks, they now have the research to back the statement up.

Market Analysis

Quality Cotton Supplies and Mother Nature Now Driving the Market

September 12, 2014

USDA’s September World Supply Demand report gives us no reason to believe that the narrow 62 to 72 cents trading range will change in the coming month. But the market will likely draw its direction from Mother Nature in the coming weeks.

Market Analysis

Shurley on Cotton: Updated Market Numbers, Thoughts for 2015 Planning

September 11, 2014

Based on USDA’s September Supply Demand report, a smaller U.S. crop should provide some support for prices. But an increase in total world production, reduction in use and increase in stocks may also weigh on the market.

First Class Selected for Cotton Research and Promotion Program Hall of Fame

September 8, 2014

Five honorees have been elected to the first class of Cotton Incorporated’s newly-established Cotton Research and Promotion Program Hall of Fame.

Prices Settle Back As Anticipation Builds for China Policy Announcement

September 5, 2014

Ongoing anticipation of the Chinese government’s announcement regarding price supports for the 2014 crop has driven cotton prices back near the bottom of the current trading range.

Plexus: Market Stuck In the Middle of Nowhere

September 5, 2014

The market seems to be stuck in the middle of nowhere at the moment, as December cotton reflects the current tight transition period and the bears continue to pressure March pricing.

Export Market Bumping Prices Upward

September 2, 2014

The delay of deliverable 2014 world production supplies, coupled with limited availability of old crop export grade cotton, has kept a bit of a fire burning under the market.

Plexus: Market Edges Up on Tight Supplies

August 29, 2014

As merchants and mills wait for new crop cotton to impact the market, they are finding out that supplies for nearby shipment are both pricey and hard to come by.

A Change in China’s Cotton Policy Is Coming. Just Don’t Ask When.

August 28, 2014

Anthony Tancredi of Louis Dreyfus Commodities says the most important thing for anyone in the market to know is what China’s cotton policy is. The problem: no one knows – or is sharing – the policy details.

Shurley on Cotton: Prices Show Faint Signs of Life

August 25, 2014

Prices (Dec14 futures) appear to have turned trend up, at least for the short-term. But, they're likely to meet resistance around 68 cents, meaning we may have some rocky ground to plow in order to return to prices starting with a 7.

Latest News
Promotion

Cotton Incorporated Launches New Television Commercials

April 17, 2015

Cotton Incorporated’s newest advertising program hopes to remind consumers “Cotton. It’s Your Favorite for a Reason.”

International

COTTON USA Kicks Off New Global Advertising Campaign

April 10, 2015

COTTON USA is rolling out a new global advertising campaign – “I Love My Cotton” – to help inspire consumer demand and spread the benefits of U.S. cotton to markets throughout the world.

Market Analysis

Shurley on Cotton: Prices Heading Toward “Testing Ground”

April 10, 2015

Now that old crop has clearly broken through 65 cent ceiling, there is belief that prices will continue to trek higher toward a new “testing ground.”

Promotion

Real Stories from Real People Highlight New Cotton Commercials

April 8, 2015

Look for a new approach to cotton promotion when Cotton Incorporated’s new national television commercials debut in mid-April.

Market Analysis

Tight Supplies of Quality Cotton Poised to Drive Market Higher

April 5, 2015

A very tight quality shortage that only gets tighter will drive cotton prices higher. This market has 70 cents, basis December, written all over it.

Market Analysis

Plexus: Factors Lining Up for Price Growth

April 3, 2015

Reduced global acreage, increased mill demand and low inventories of quality cotton could help push prices into the high 60s or even low 70s over the next few months.

Market Analysis

Shurley on Cotton: USDA Planting Intentions In; Time for Market to Focus on Other Realities

March 31, 2015

The March 31 USDA Prospective Plantings report of 9.55 million cotton acres is slightly higher than most other pre-report expectations. Now, it’s time for the market to focus on other matters.

Market Analysis

Cotton Prices Itching to Move Higher, as Growers Ponder Acreage Shifts

March 27, 2015

The market has shown it is comfortable with higher prices, as planting and production dynamics hold the potential for larger than expected U.S. cotton plantings.

Market Analysis

Cleveland: Market on Path to Higher and Higher Lows

March 20, 2015

Cotton prices bounced back in response to the time-honored adage, “low prices cure low prices.” But there are still a few bumps and curves along the way.

Market Analysis

Plexus: Market Bumps on Weaker Dollar and U.S. Supply Questions

March 20, 2015

While most commodity prices turned lower again, cotton rallied a bit, thanks to a constructive U.S. export sales report. But the big question going forward is how many tenderable grades are left in the U.S.?

Marketing

Cotton Inc. Risk Management Seminar Coming to Lubbock

March 16, 2015

Cotton Incorporated is bringing its popular Cotton Price Risk Management Seminar to Lubbock, TX on April 8.