Marketing Stories

Market Analysis

Rain Washes Markets Lower, Watch for Short Term Volatility

May 30, 2014

As expected, rain in Texas sent prices three cents lower almost immediately. The market is now down in both the July and new crop December contracts, and is attempting to hold the line on any further price decline.

Market Analysis

Texas Rains Mean Happy Growers, Slipping Market

May 26, 2014

The million dollar rain came. And cotton prices were on the defensive all week as prices moved lower by the day.

Marketing

When Is A Blue Jean Not A Blue Jean?

May 19, 2014

The recent influx of man-made fibers into blue jeans is not a good fit for many consumers, and could affect the care, wear and expected five-year longevity of their beloved blue jeans.

Market Analysis

Cotton Market Surprisingly Calm, All Eyes on the Weather

May 19, 2014

During a period when everyone predicted extreme volatility, the cotton market was calm. Possibly, this truly is the dark before the dawn.

Market Analysis

Market Yawns as Trading Interest, Demand Continue to Build

May 11, 2014

Old crop prices slipped some 200 points on the week, and the new crop December contract settled marginally higher. Thus, the market was a wash during the week despite trading through triple digits most days.

Supima Honored for Premium Fiber Branding by AAFA

May 7, 2014

The American Apparel and Footwear Association has awarded Supima the American Image Award for Premium Fiber Branding.

International Cotton Schools Prepare to Host Rising Leaders of Global Cotton

May 5, 2014

Young cotton professionals around the globe are once again gearing up for first class learning opportunities this summer in Memphis and Lubbock.

Bullish Market Run Continues As Weather Concerns Mount

May 2, 2014

Cotton prices settled 100 to 200 points higher on the week as bullish fundamentals continue to build and speculative funds add to their already bullish positions.

The Long Reach of China’s Cotton Policy

May 2, 2014

The ICAC anticipates increases in world consumption of cotton and mill use in the coming year, but also projects declines in cotton production and world trade. All can be traced to changes in China’s cotton policy.

Cotton Council International Launches New COTTON USA Identity

May 1, 2014

Cotton Council International is revitalizing and re-launching its 25-year old flagship brand, COTTON USA.

World Cotton Contract In Development Could Provide New Market Option

May 1, 2014

A new World Cotton Contract - designed to work alongside and be complimentary with the current No. 2 contract - is being developed by IntercontinentalExchange for a fourth quarter 2014 launch.

Deltapine Supports Agri-Business Education with Proceeds from “Heroes” Song

April 30, 2014

Deltapine has donated proceeds from the iTunes sales of “Where Heroes Are Made” – a song written and produced as a tribute to America’s cotton producers – as a scholarship to the Agri-Business Educational Foundation.

Latest News

Market Analysis

Market Bumps Up on News of Smaller U.S. Crop Numbers

December 15, 2014

USDA’s lower projections for U.S. cotton production should strengthen the current global demand shift in favor of U.S. cotton. The implication is a relative higher price.

Market Analysis

Cotton Market is Ripe for a Rally

December 5, 2014

Current price consolidation activity has helped uncover excellent demand. A short covering rally could possibly be triggered sooner than later.

Market Analysis

Plexus: Market Showing Signs of Life

December 5, 2014

After closing the previous 14 sessions in a very tight price band, March cotton started to break out to the upside, boosted by a firmer cash market and possible spec buying.

Market Analysis

Shurley on Cotton: New Round of Weakness Sets In

November 25, 2014

Merchants are now pricing cotton basis the March 2015 futures contract. But March futures – and all prices – are showing a new round of weakness.

Market Analysis

I Mean It This Time. The Bottom Is In.

November 24, 2014

I said it at 61/62 cents, so I’d best say it for 57 cents. The bottom is in.

Promotion

Sourcing USA Summit Strengthens Global Partnerships

November 21, 2014

The recent COTTON USA Sourcing USA Summit brought representatives from global sourcing companies together with the U.S. cotton industry to discuss the advantages of U.S.-grown cotton.

Market Analysis

Plexus: Spec Movement Reveals Downside of Sideways Market

November 17, 2014

The recent trading action that pushed cotton prices into the 50s is linked to the interplay of spec short covering and spec long liquidation, which should keep the market in its current sideways trend.

Market Analysis

Shurley on Cotton: November Numbers Mostly Neutral, Prices Hold

November 11, 2014

USDA’s November crop production and supply/demand numbers are little changed from the October numbers.

Market Analysis

Prices Still on the Path to Nowhere

November 7, 2014

Cotton prices continued their path to nowhere and are expected to continue the same back and forth trading action, reinforcing the thought that the market has bottomed out.

News

Texas Tech Program Wins Cotton Inc. Grant

November 3, 2014

Students in Texas Tech’s Retail Management program will get an in-depth look at cotton in their curriculum, thanks to an educational grant from Cotton Incorporated.

Market Analysis

Prices Hint That the Market Bottom Is In

November 3, 2014

Goblins may continue to haunt the cotton market past the Halloween holidays. But the market is giving more signals that the bottom is in.