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Marketing Stories

Promotion

Funding Cotton Incorporated Is Money Well Spent

March 3, 2009

Each year when cotton producers are charged their per bale assessment to fund research and promotion at Cotton Incorporated, they

Marketing

Strengthening American Cotton’s Marketability

March 2, 2009

Cotton Incorporated designs research and promotion projects to strengthen the market position of American cotton at every stop along cotton’s

Marketing

2007 Cotton Market Outlook

March 2, 2009

He said they were big shoes to fill. He said it was a tough act to follow. Then he went

Market Analysis

‘Passport’ To Global Success

March 2, 2009

This country is going to hell in a handbasket. I wish I had a dime from every person that ever

Market Analysis

Paradigm Shift Changes Market For The U.S. Cotton Grower

March 2, 2009

Even during trying times and with challenges ahead, the United States cotton industry is well positioned to maintain its leadership

Working For You

March 2, 2009

Information dissemination and the development and implementation of innovative consumer products are two very important strategies for increasing cotton demand.

Endearing ‘Millennials’ to Cotton

February 26, 2009

Cotton Incorporated’s “The Fabric of Our Lives” television advertising campaign has successfully created an emotional bond between U.S. consumers and

The Fabric Of Your Lives

February 26, 2009

If you’ve been following the exploits of our associate editor Drew Harris as he gets deep into planting a half-acre

Cotton Benefits From Spike in Grain Price

February 26, 2009

The sharp increase in grain prices has “opened the door” for cotton growers to adjust acreage in line with export

Program Increases Demand, Profits

February 25, 2009

Back in the late 1960s, cotton producers recognized the need for a Research and Promotion Program. Since then, Cotton Incorporated

Beyond Your Imagination

February 25, 2009

An important program to convince Chinese consumers to make cotton the fabric of their lives is being implemented, in part,

Managing Price Risk

February 25, 2009

Price risk has increased substantially for cotton industry participants since the U.S. market became mainly dependent on export demand. The

Latest News
Promotion

Cotton Board Opens Contest for Calendar Photos

September 20, 2017

The Cotton Board is looking for photo entries for the organization’s 2018 Industry Calendar. There will be prizes.

Market Analysis

USDA Spins Market with Record Supply-to-Use Ratio

September 15, 2017

Hurricanes were but a mere hiccup for the world and U.S. crops. Instead, USDA spun some record-setting numbers that left the market dizzy.

Promotion

Key Global Customers to See “The Cotton the World Trusts”

September 15, 2017

Textile manufacturing executives from 15 countries will visit the U.S. Cotton Belt September 25-29 for the 40th COTTON USA Orientation Tour sponsored by Cotton Council International.

Market Analysis

Shurley: Cotton Makes a Hard Landing

September 15, 2017

Following USDA’s September numbers, December cotton seems to have landed back in the 69-cent, pre-Harvey area.

Market Analysis

Higher Prices Holding as Winds Keep Blowing

September 10, 2017

An ill wind is blowing amidst the chaotic cotton trading wrought by back to back hurricanes slamming into two of the country’s major cotton producing regions. But which way does the wind blow?

Promotion

Cotton Inc, Bloomingdale’s Launch Digital Cotton Fashion Shopping

September 7, 2017

Cotton Incorporated and Bloomingdale’s have teamed to launch the first 60-second, shoppable fashion show for cotton apparel.

Market Analysis

Post Harvey, 75 Cents Back in Cotton’s Sights

September 2, 2017

It remains to be seen if the greater loss from Harvey will be to cotton quantity or quality. But it likely means a wider trading range, with 75 cents now possible.

Market Analysis

Shurley: Storms and Other Unknowns for September

September 1, 2017

September could be interesting. Loss evaluation from Harvey will still be underway, and all eyes are watching Irma. How will it all impact USDA’s September report…if at all?

Market Analysis

Hurricane Harvey Leaves Several Market Scenarios

September 1, 2017

Following Hurricane Harvey’s rampage through East and Coastal Texas, cotton growers face several possible outcomes based on the level of damage to their fields.

Market Analysis

Market Watching for Harvey’s Impact on U.S. Crop

August 25, 2017

Hurricane Harvey blew prices to triple digit gains on the week. Now, the market will assess crop damage to see if the storm blew up crop projections as well.

Promotion

Cotton Board Ups Funding for Cottonseed Marketing

August 24, 2017

An additional $100,000 is being devoted to increasing demand for cottonseed in the dairy feeding industry.