facebook_pixel

Brandix Textiles First COTTON USA Licensee in Sri Lanka

COTTON USA signed Brandix Textiles Limited as its first licensee in Sri Lanka, a developing market for U.S. cotton exports.

Brandix Textiles is one of Sri Lanka’s largest textile manufacturers and supplies high quality woven finished fabrics to leading global apparel brands.

“Brandix is a top quality fabric and apparel manufacturer with established sourcing partners in the COTTON USA supply chain, so the company is a natural fit for our licensing program,” Cotton Council International (CCI) Executive Director Bruce Atherley said. “Launching a COTTON USA licensee in Sri Lanka will establish a greater presence for U.S. cotton in South Asia and strengthen the U.S. cotton supply chain.”

Brandix Textiles’ COTTON USA license covers 400,000 square meters of 100 percent U.S. cotton woven fabrics. Brandix currently sources the majority of its greige fabrics from COTTON USA-licensed mills in Pakistan, ensuring the U.S. cotton content and giving them a high quality product to start with.

Usage of the COTTON USA logo is restricted to quality products consisting of at least 93 percent cotton fiber, with at least 50 percent U.S. cotton if sold outside the United States. In addition to having strong consumer awareness and preference for COTTON USA, more than 50,000 product lines and 3 billion products have carried the name COTTON USA since 1989.

Brandix officially joined the COTTON USA licensing program in December 2015. The company previously participated in the 2013 COTTON USA Supply Chain Marketing Conference in Dubai, which brought together 54 companies under one roof to develop new business opportunities for U.S. cotton. Brandix met with COTTON USA fabric licensees, garment companies, and international brands and retailers at the event, making strong COTTON USA supply chain connections.

Brandix is also a Cotton LEADS partner. The Cotton LEADS program – initiated by Australia and the United States – offers manufacturers, brands and retailers a reliable cotton supply chain solution and confidence that their raw material is responsibly produced and identified.

 

Source – Cotton Council International

 

Topics: , ,

Leave a Reply

Promotion Stories
Promotion

Cotton Inc. Technologies at Play in Kids’ Clothing

March 8, 2018

Several well-known brands and retailers are offering new product lines featuring technologies developed by Cotton Incorporated.

Promotion

Branding is Key Marketing Tool for U.S. Cotton

April 10, 2018

Brands mean trust, which sells products, and cotton is no exception.

Promotion

JCPenney Joins Cotton LEADS Program

March 22, 2018

JCPenney is demonstrating its commitment to sustainability by joining the Cotton LEADS program.

Promotion

CottonWorks Provides Updated Resource for Textile Professionals

January 24, 2018

CottonWorks – a newly redesigned website managed by Cotton Incorporated – offers a broad array of information, assistance and leading-edge information to textile professionals.

Promotion

Cotton Groups Pledge Funding for CCI Activities

January 22, 2018

Ten U.S. cotton organizations have pledged industry contributions in 2018 to support the demand-building activities of Cotton Council International.

Promotion

L.L. Bean Ties Sustainability Efforts to Cotton LEADS

January 8, 2018

L.L. Bean has signed on as the newest partner of the Cotton LEADS program.

Promotion

Three Named to Cotton Research and Promotion Hall of Fame

December 6, 2017

Dr. Hal Lewis, Sykes Martin and Dr. Bill Lyle are the newest members of the Cotton Research and Promotion Program Hall of Fame.

Around The Gin
Product News

FiberMax Honors One Ton Club Growers for 2017

April 17, 2018

The FiberMax One Ton Club recently honored 188 cotton growers who qualified for the club with their 2017 harvest results.

Product News

BASF Adds Engenia Spray Tool to Aid Applications

April 16, 2018

A new easy-to-use resource puts critical weather requirements for applying Engenia herbicide in one convenient location.

Product News

Reduce Timing Guesswork for Cotton Planting

April 16, 2018

Bayer’s online Cotton Planting Forecasting tool can help growers determine the optimal planting window to improve their chances at securing a strong stand.

Product News

Deltapine NPE Program Begins Class of 19 Evaluations

April 9, 2018

Nine Class of 19 variety candidates will be in growers’ fields this year as the Deltapine New Product Evaluator (NPE) Program kicks off its eleventh season.

Product News

Americot Expands Research and Sales Teams

April 5, 2018

Americot has added six new team members to the company’s research and sales staffs.

Product News

Greenleaf Introduces TipGuard Nozzle System

April 5, 2018

Greenleaf Technologies has introduced its new TipGuard System to protect spray tips from contact damage.

Product News

New BASF Reward Program for AR Growers Facing Dicamba Ban

March 27, 2018

BASF has revised its Grow Smart Rewards program to provide Arkansas growers alternative weed control solutions during the dicamba application ban from April 16 through October 31.

Product News

DuPont Vydate Products Fully Available for 2018

March 15, 2018

DuPont Vydate brand insecticide/nematicide products – including Vydate C-LV for cotton – will be fully available for sale and use during the 2018 growing season.

Latest News
Promotion

Branding is Key Marketing Tool for U.S. Cotton

April 10, 2018

Brands mean trust, which sells products, and cotton is no exception.

Promotion

JCPenney Joins Cotton LEADS Program

March 22, 2018

JCPenney is demonstrating its commitment to sustainability by joining the Cotton LEADS program.

Promotion

Cotton Inc. Technologies at Play in Kids’ Clothing

March 8, 2018

Several well-known brands and retailers are offering new product lines featuring technologies developed by Cotton Incorporated.

Promotion

USDA Announces New Cotton Board Appointments

February 12, 2018

Agriculture Secretary Sonny Perdue has appointed 13 members, 13 alternate members and one advisor to serve three-year terms on The Cotton Board.

Promotion

Schneider to Head Cotton Council International in 2018

February 10, 2018

Ted Schneider, a producer from Lake Providence, LA, will serve as president of Cotton Council International (CCI) for 2018.

Promotion

CottonWorks Provides Updated Resource for Textile Professionals

January 24, 2018

CottonWorks – a newly redesigned website managed by Cotton Incorporated – offers a broad array of information, assistance and leading-edge information to textile professionals.

Promotion

Cotton Groups Pledge Funding for CCI Activities

January 22, 2018

Ten U.S. cotton organizations have pledged industry contributions in 2018 to support the demand-building activities of Cotton Council International.

Promotion

L.L. Bean Ties Sustainability Efforts to Cotton LEADS

January 8, 2018

L.L. Bean has signed on as the newest partner of the Cotton LEADS program.

Promotion

Three Named to Cotton Research and Promotion Hall of Fame

December 6, 2017

Dr. Hal Lewis, Sykes Martin and Dr. Bill Lyle are the newest members of the Cotton Research and Promotion Program Hall of Fame.

Promotion

Walmart Joins Cotton LEADS Program

November 30, 2017

Walmart is the newest member of the Cotton LEADS program.

Promotion

Cotton Board Opens Contest for Calendar Photos

September 20, 2017

The Cotton Board is looking for photo entries for the organization’s 2018 Industry Calendar. There will be prizes.

Promotion

Key Global Customers to See “The Cotton the World Trusts”

September 15, 2017

Textile manufacturing executives from 15 countries will visit the U.S. Cotton Belt September 25-29 for the 40th COTTON USA Orientation Tour sponsored by Cotton Council International.

Promotion

Cotton Inc, Bloomingdale’s Launch Digital Cotton Fashion Shopping

September 7, 2017

Cotton Incorporated and Bloomingdale’s have teamed to launch the first 60-second, shoppable fashion show for cotton apparel.

Promotion

Cotton Board Ups Funding for Cottonseed Marketing

August 24, 2017

An additional $100,000 is being devoted to increasing demand for cottonseed in the dairy feeding industry.

Promotion

Cotton Board Okays New CI Budget, Elects Officers

August 17, 2017

The Cotton Board recommended $74 million for cotton research and promotion in 2018 and elected George LaCour as its 2017/2018 chairman during the organization’s annual meeting.