Promotion Stories

Marketing

First Class Selected for Cotton Research and Promotion Program Hall of Fame

September 8, 2014

Five honorees have been elected to the first class of Cotton Incorporated’s newly-established Cotton Research and Promotion Program Hall of Fame.

Marketing

Cotton Board Approves Funding for Cotton Incorporated, Elects New Officers

August 13, 2014

The Cotton Board voted to recommend Cotton Incorporated’s proposed 2015 budget of $80 million to the Secretary of Agriculture.

Marketing

Cotton LEADS Program Now Counts More Than 200 Partner Companies

July 24, 2014

More than 200 partner companies have now joined the Cotton LEADS program since its launch in October 2013.

Marketing

Alabama Voters Allow Cotton Growers to Determine Status of State Checkoff Fee

July 16, 2014

Based on the results of Alabama’s July 15 primary election, the state’s cotton growers now have the opportunity to determine if their current voluntary cotton checkoff fees for marketing and research should become mandatory.

Marketing

Automatic or Not? Alabama Voters to Determine Status of State Cotton Checkoff Fees.

July 9, 2014

On July 15, Alabama voters will have a say in determining if the state’s voluntary cotton checkoff program should become automatic rather than voluntary.

CCI Urges India Consumers to “Check the Label” Bollywood-Style

July 9, 2014

To promote cotton usage in India, Cotton Council International is urging consumers to “Check the Label” in a new Bollywood-style video campaign.

Mid-South Cotton Producers to See San Joaquin Valley Agriculture

July 6, 2014

Thirteen Mid-South cotton producers will observe cotton and other agricultural operations in California’s San Joaquin Valley the week of July 13 as part of the National Cotton Council’s 2014 Producer Information Exchange Program.

CCI Promotes Textile Industry Dialogue during Events in China and Turkey

June 30, 2014

Cotton Council International recently completed programs in China and Turkey designed to increase dialogue between COTTON USA and the countries’ textile industries and buyers.

Cotton Board Confirms $80 Million for Cotton Research and Promotion

June 13, 2014

The Cotton Board’s Executive Committee has confirmed $80 million for funding of the 2015 Research and Promotion Program.

USDA Seeking Nominations for The Cotton Board

June 13, 2014

USDA is seeking nominations for candidates to serve on The Cotton Board.

When Is A Blue Jean Not A Blue Jean?

May 19, 2014

The recent influx of man-made fibers into blue jeans is not a good fit for many consumers, and could affect the care, wear and expected five-year longevity of their beloved blue jeans.

Supima Honored for Premium Fiber Branding by AAFA

May 7, 2014

The American Apparel and Footwear Association has awarded Supima the American Image Award for Premium Fiber Branding.

Latest News
Promotion

Blue Jeans Go Green Supports Habitat for Humanity Build-A-Thon

May 28, 2015

Cotton Incorporated’s Blue Jeans Go Green program turned 10,000 pairs of used blue jeans into UltraTouch Denim insulation for use in a Habitat For Humanity Build-A-Thon in New Orleans.

Promotion

Organizers Gearing Up for Celebrate Cotton Game at Texas Tech

May 12, 2015

It’s not uncommon for universities to recognize the importance of agriculture. It is uncommon, however, for one to go to great lengths to highlight the importance of a single crop.

Promotion

CCI to Host Pakistani Tour of U.S. Cotton Industry

April 30, 2015

Executives from 11 Pakistani textile companies will tour the U.S. Cotton Belt May 3-9 as part of the COTTON USA Pakistan Special Trade Mission.

Promotion

Cotton Incorporated Launches New Television Commercials

April 17, 2015

Cotton Incorporated’s newest advertising program hopes to remind consumers “Cotton. It’s Your Favorite for a Reason.”

International

COTTON USA Kicks Off New Global Advertising Campaign

April 10, 2015

COTTON USA is rolling out a new global advertising campaign – “I Love My Cotton” – to help inspire consumer demand and spread the benefits of U.S. cotton to markets throughout the world.

Promotion

Real Stories from Real People Highlight New Cotton Commercials

April 8, 2015

Look for a new approach to cotton promotion when Cotton Incorporated’s new national television commercials debut in mid-April.

News

New Cotton Board Appointments Announced

January 9, 2015

Agriculture Secretary Tom Vilsack has appointed 12 members and 12 alternate members to serve three-year terms on the Cotton Board.

Promotion

Sourcing USA Summit Strengthens Global Partnerships

November 21, 2014

The recent COTTON USA Sourcing USA Summit brought representatives from global sourcing companies together with the U.S. cotton industry to discuss the advantages of U.S.-grown cotton.

News

Texas Tech Program Wins Cotton Inc. Grant

November 3, 2014

Students in Texas Tech’s Retail Management program will get an in-depth look at cotton in their curriculum, thanks to an educational grant from Cotton Incorporated.

News

Cotton’s 24 Hour Runway Show Returns for Third Year

October 23, 2014

Cotton Incorporated will again host Cotton’s 24 Hour Runway Show – a fashion marathon featuring a different cotton look every minute – in early November.

Marketing

CCI Tour to Showcase U.S. Yarn and Fabrics to Uniform Manufacturers

September 23, 2014

Apparel manufacturers from eight countries will get a good look at U.S. cotton yarn and fabric production during Cotton Council International’s 2014 COTTON USA Western Hemisphere Uniform Manufacturers Tour.