Promotion Stories

International

CCI Promotes Textile Industry Dialogue during Events in China and Turkey

June 30, 2014

Cotton Council International recently completed programs in China and Turkey designed to increase dialogue between COTTON USA and the countries’ textile industries and buyers.

Marketing

Cotton Board Confirms $80 Million for Cotton Research and Promotion

June 13, 2014

The Cotton Board’s Executive Committee has confirmed $80 million for funding of the 2015 Research and Promotion Program.

Marketing

USDA Seeking Nominations for The Cotton Board

June 13, 2014

USDA is seeking nominations for candidates to serve on The Cotton Board.

Marketing

When Is A Blue Jean Not A Blue Jean?

May 19, 2014

The recent influx of man-made fibers into blue jeans is not a good fit for many consumers, and could affect the care, wear and expected five-year longevity of their beloved blue jeans.

International

Supima Honored for Premium Fiber Branding by AAFA

May 7, 2014

The American Apparel and Footwear Association has awarded Supima the American Image Award for Premium Fiber Branding.

Cotton Council International Launches New COTTON USA Identity

May 1, 2014

Cotton Council International is revitalizing and re-launching its 25-year old flagship brand, COTTON USA.

Deltapine Supports Agri-Business Education with Proceeds from “Heroes” Song

April 30, 2014

Deltapine has donated proceeds from the iTunes sales of “Where Heroes Are Made” – a song written and produced as a tribute to America’s cotton producers – as a scholarship to the Agri-Business Educational Foundation.

New Webcast, Search Tool Added to Focus on Cotton Website

April 30, 2014

A new webcast focusing on cotton nutrition and a one-stop search tool that targets Extension cotton information from 17 states have been added to the Focus on Cotton webpage.

Trade Mission to Promote U.S. Cotton Advantages to Indonesian Textile Executives

April 29, 2014

Executives from 12 Indonesian textile companies will get a close look at U.S. cotton production, processing, and marketing and meet with U.S. exporters during a COTTON USA Special Trade Mission to the U.S. in May.

Blue Jeans Go Green Goes to the Movies

April 16, 2014

Cotton Incorporated’s Blue Jeans Go Green denim recycling program may be coming soon to a movie theater near you.

Over 100 Textile Companies Now Partnering with Cotton LEADS

March 14, 2014

More than 100 retailers, brands and manufacturers – including Brooks Brothers – have now joined the Cotton LEADS program as partners.

Father and Son Team Honored as 2013 Marketers of the Year

February 18, 2014

Marcus D. Martin and his son, Marcus L. Martin, of Casa Grande, AZ, make it a point to have lunch

Latest News
Promotion

Lucas to Head Cotton Council International for 2016

February 8, 2016

Keith Lucas, a cooperative official from Garner, NC, will serve as president of Cotton Council International for 2016.

Promotion

Georgia Cotton Growers to Vote on State Market Assessment

January 28, 2016

Over the next six weeks, Georgia cotton growers will have the opportunity to vote on renewing the $1 bale assessment that funds the Georgia Cotton Commission.

Promotion

Brandix Textiles First COTTON USA Licensee in Sri Lanka

January 6, 2016

Brandix Textiles Limited is the first COTTON USA licensee in Sri Lanka, a developing market for U.S. cotton exports.

Promotion

Better Cotton Initiative Launches Product Mark

September 29, 2015

The Better Cotton Initiative is launching a new on-product mark, which will allow BCI members to show their commitment to responsibly-sourced Better Cotton on the products they sell.

Promotion

Cotton Board Recommends $76 Million for 2016 Research and Promotion

August 14, 2015

The Cotton Board has voted to recommend $76 million to fund the cotton industry’s Research and Promotion Program for 2016.

Promotion

Blue Jeans Go Green Supports Habitat for Humanity Build-A-Thon

May 28, 2015

Cotton Incorporated’s Blue Jeans Go Green program turned 10,000 pairs of used blue jeans into UltraTouch Denim insulation for use in a Habitat For Humanity Build-A-Thon in New Orleans.

Promotion

Organizers Gearing Up for Celebrate Cotton Game at Texas Tech

May 12, 2015

It’s not uncommon for universities to recognize the importance of agriculture. It is uncommon, however, for one to go to great lengths to highlight the importance of a single crop.

Promotion

CCI to Host Pakistani Tour of U.S. Cotton Industry

April 30, 2015

Executives from 11 Pakistani textile companies will tour the U.S. Cotton Belt May 3-9 as part of the COTTON USA Pakistan Special Trade Mission.

Promotion

Cotton Incorporated Launches New Television Commercials

April 17, 2015

Cotton Incorporated’s newest advertising program hopes to remind consumers “Cotton. It’s Your Favorite for a Reason.”

International

COTTON USA Kicks Off New Global Advertising Campaign

April 10, 2015

COTTON USA is rolling out a new global advertising campaign – “I Love My Cotton” – to help inspire consumer demand and spread the benefits of U.S. cotton to markets throughout the world.

Promotion

Real Stories from Real People Highlight New Cotton Commercials

April 8, 2015

Look for a new approach to cotton promotion when Cotton Incorporated’s new national television commercials debut in mid-April.