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A tip of the cotton cap to Jason Kelce, who wanted to know where the t-shirts and other cotton items for his Underdog Apparel brand of clothing came from. His YouTube feature on his hands-on education in the cotton farm-to-finished product production chain has drawn high praise from consumers and the cotton industry.
Challenges from other cotton producing countries and polyester are chipping away at U.S. cotton’s competitive advantages. Joe Nicosia says it may be time for some new strategies.
New NCC Chairman Patrick Johnson knows there’s a lot on cotton’s plate for 2025. He’s ready to get started.