High Plains Farmers Pivot to Long Staple Production
By Beck Barnes|August 10, 2026“Doing the same thing over and over and expecting different results, as you know, is insanity. That was not working for us anymore.”
Over the past year, we’ve seen the American cotton industry beset by trials on every front. Luckily for the 125,000 people who owe their job to this crop, we have stakeholders who meet and exceed every challenge. Whenever a challenge arises… Read More
On August 13, 2026, Coimbatore, India-based Kumaraguru College of Technology , as part of the American Association of Textile Chemists and Colorists’ (AATCC) Student Chapter inauguration, organized a technical event to interact with students on the applications of… Read More
I’m old enough to remember the “Cotton is the Enemy” campaign from Under Armour. I suspect most of our cotton producer audience is, too. It’s hard to believe now, but “Cotton Is the Enemy” has actually been gone… Read More
The USDA's unveiling of the Great American Cotton Plan has generated significant discussion across the cotton industry, with the initiative outlining a four-pillar strategy aimed at strengthening the future of U.S. cotton through increased demand, improved trade opportunities,… Read More
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