Monsanto’s Roundup Ready PLUS Program to Recommend Direx 4L Herbicide

RALEIGH, N.C., United States – Direx 4L herbicide, owned and distributed by Makhteshim Agan’s MANA Crop Protection, will be included under the 2012 Roundup Ready PLUS Weed Management Solutions platform for Delta and Southeast cotton acres in the United States.

US Delta and Southeast cotton growers who use Direx 4L during the upcoming season will receive a $12 per gallon incentive (up to $3 per acre, per application) when used according to Roundup Ready PLUS guidelines.

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Direx 4L is used to control glyphosate-resistant Palmer amaranth (pigweed) and Marestail (horseweed) and is applied as a preplant, pre-emerge or post direct from six inch cotton to layby, according to MANA. The product is used on crops ranging from cotton and citrus to alfalfa, tree nuts and fruits to vegetables and grains.

Used alone or in combination with other herbicides for season-long weed control, Direx 4L is recommended under the Roundup Ready PLUS program to combat Palmer amaranth (pigweed) and other weed species known for resistance issues specific to glyphosate.

Beyond Direx 4L, MANA Crop Protection residual herbicides – Cotoran 4L and Cotton Pro – will also receive the same $12 per gallon grower incentive under the Roundup Ready PLUS initiative. Cotoran is used as a pre-emergence herbicide for broad spectrum control of grasses and broadleaves, while Cotton Pro can be used pre-emergence or post-direct to provide contact and residual control for later-germinating weeds. These products also control of weeds known to have resistance to glyphosate including Palmer amaranth (pigweed).

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“With a savings of $3 per acre per application, growers who use Direx 4L, Cotoran or Cotton Pro will get even more of a return on their herbicide investment from this decision,” said Dave Downing, Herbicide Product Leader with MANA Crop Protection in a statement. “These products are a perfect fit for high-impact weed control systems and important considerations under the Roundup Ready PLUS platform which aid growers in reducing their annual costs in the war on weeds.”

Makhteshim Agan acquired Direx 4L and Karmex DF herbicides from DuPont Crop Protection earlier this year.

The acquisition of Direx 4L and Karmex DF was an important step in the organization’s strategy to grow its U.S. crop protection business including its focus on glyphosate-resistance solutions, Downing said.
As part of the global acquisition, Makhteshim Agan Industries received all rights, registrations, and supporting regulatory data, including trademark rights of the Direx and Karmex diuron assets, making MANA Crop Protection the major supplier for all non-mixture diuron formulations in the US.

Source: MANA Crop Protection, Edited by Stefanie A. Toth, Online Editor

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